You may not know it, but St. Louis is somewhat of a force in the fashion industry. As a student in the fashion merchandising department here at Fontbonne, it was my turn this semester to enroll in the “Promotion in the Merchandising Environment” course. A group of fourteen students, myself included, have been working on our fashion show “Strutting St. Louis” since the beginning of the semester.
“Strutting St. Louis” was an idea the class came up with together as a team through much debate and thought. Our show, as one can tell by the name, is St. Louis themed. Each scene of the show was influenced and inspired by a local landmark of the city. Such scenes include Forest Park, The Loop, Ballpark Village, Botanical Garden, and The Fabulous Fox.
Model casting calls, rehearsals, promotions, and a lot of hard work later and it was showtime. This year the fashion show collaborated with FAB’s Springfest. We held “Strutting St. Louis” outside in the quad of Fontbonne’s Library at 4 p.m. on the 25th of April.
The show was great! I was placed on the promotions committee for the show, therefore the majority of work I had to do was before the day of the show. I worked with the flyers, program, press release, and other “public relation” type aspects of Strutting St. Louis. I was thoroughly pleased with the work my class put in and delivered to the university. It was great to see it all come together last Friday. Check out a few of the photos and promotional items below. Fontbonne’s Instagram page also has some great images of the day! http://instagram.com/fontbonneu#
A promotional email image for the window display advertising the show
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“Why did you chose Fashion Merchandising, why did you chose theater?” Questions I hear quite frequently from people wanting to know the reason behind my two very creative major choices. Well personally I’d like to think that my majors chose me. I say this because since I was a small child these two things just seemed so right for me. At the age of three I knew I wanted to be inside of the TV, it felt like when I finally got to go to performing arts school that this is what I needed in my life to make me feel whole. When it comes to fashion I felt that same feeling, I wanted to create, sell, style, any and everything I could possibly think of in the fashion world. All in all I could never see myself doing anything but staying in these two fields, they make who I am and I am completely dedicated to making lasting careers out of the majors I have chosen. I feel amazingly blessed that I can peruse my two loves at the awesome university we call Fontbonne!
What does it truly mean to dress for success? Now that I am talking an interpersonal communication class I get to explore what this truly means. When it comes to meeting people in regular social interactions to serious job interviews, your clothes are always communicating something. Are you trying to show you are a young professional or and underachiever. In some situations clothing can truly make or break you. The way I feel about dressing for success is that you should always dress like you have something important to do. But then again I could be a little bias because I am so into fashion, hence my major being Fashion Merchandising. In the end I just want to people to understand that sometimes it does matter what your wearing. So for that important job interview or if you just want to be sharp that day, Dress for Success!