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Christmas Season

Once again, another visual display has been completed in the windows of Anheuser-Busch Hall. For my visual merchandising class, this was the last installation assignment, which was bitter sweet. It’s a bit of a relief to know that winter break is just around the corner. That being said, I am really going to miss the work from this class. Doing hands-on projects almost every day is, in my opinion, the best way to learn. The visual merchandising tasks have really stretched my creativity. Just in the past semester, I feel like I have grown as an artist, student, and leader. A lot of group work and communication was required for this course.

The challenge for this final install was to use unconventional materials. Therefore, you will not find any fabric in the end result. Also, the display had to have a holiday aesthetic since they will be present throughout winter break. My group went with a white, gold, and silver color scheme and primarily used paper and ribbon. The background is full of paper snowflakes and snowballs. The mannequin’s dress is made out of ribbon. On the panels beside the mannequins, numerous strands of ornaments are hung. In the end, I believe we did a great job and that it looks very pretty. It definitely gets you in the holiday spirit. While it may look all pretty and sparkly, there was actually a lot of dirty work behind the scenes. I walked out of each class period with glitter in my eyes, fishing wire wrapped around my leg, glue under my nails, and push pins marks on my hands. I guess the saying “beauty is pain” is true sometimes.

Ribbon dress and shopping bags (she stands in the middle of the display)

One of the two side panels

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This is the fourth year I have worked retail on Black Friday. When it comes to this day (which is the most important day for stores), here are all the things to complain about: waking up at 3:30 a.m., fitting past pitched tents as I make my way inside, dealing with angry and sleep-deprived customers that rush through the aisle, running around absolutely nonstop during a nine hour shift, and cleaning up a department that thousands of people just rummaged through.

Despite all of these complaints, there is one fact that rules: Black Friday symbolizes the beginning of the Christmas season. So, yes, this may be a crazy day, but I absolutely love it. I love knowing that Christmas is around the corner and winter weather is near. Despite the angry customers, I still believe in the magic of the season and cherish it during this one time of year. Every year on Black Friday, I am entertained by the enthusiastic shoppers and by myself (I get decked out in red and green from head to toe). I feel like a lot of people don’t necessarily shop on Black Friday just for the deals. I think it’s more about the experience and celebrating the holidays with family and friends.

I am not a Black Friday shopper, but am proud to say that I am a Black Friday worker. Happy Holidays!

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